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Taste for yourself - passion meets flavor in every bite of Gee Whiz Fruit


Some may find it surprising to learn that Auvil Fruit, the producer of Gee Whiz apples, and cherries, whose roots date back 90 years, is driven by innovation. But, we know that producing the best fruit in the world requires us to continuously advance and evolve our processes and embrace innovation. We do this by harnessing and investing in technology, while also recognizing it will always be the people who make change possible. Ultimately, it’s our team who infuse perfection in our fruit, ensuring that passion meets flavor in every bite.

We have cultivated our Auvil Fruit team for three generations, handpicking the best of the best. If it wasn’t for Dereck, Bin, Laurie, Josh, Cleo, Otto, Lorena, Alfonso, Scot, Lupe, and two dozen other team members, Gee Whiz fruit wouldn’t exist. We honor and love our Auvil family of employees. It is through their consistent, hard work that greatness is earned, and the Auvil difference is achieved. We are a family invested in each other, dedicated to growing the best tasting fruit in the world.

We are proud that our founders established a lifelong commitment to our Auvil team, one driven by care and respect that remains in place today. We are passionate about our people. And, we recognize that their unwavering passion, commitment and drive are unparalleled. It’s in this pairing that passion meets flavor in Gee Whiz fruit.

We are a unique company that maintains a family feel while growing, building more facilities, planting more trees and picking more fruit with the goal of spreading our passion with more of the world. As technology continues to evolve and change, we want you to know one thing that won’t change about Auvil. It’s our passion for our people and the fruit we produce. When you taste the delicious flavor in every bite of Gee Whiz fruit, consider it a gift from our family to yours.