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Grady Auvil, Founder of Auvil Fruit Company, brought passion and vision together to produce world-class fruit with exceptional flavor. This blend propelled the company forward and dramatically influenced the entire industry for generations yet to come. Grady is recognized for introducing Granny Smiths, establishing M26 root stock, and fostering quality production of Fuji Apples in Washington state. He also pioneered the successful marketing of Rainier Cherries.

Along with establishing new fruit varieties, Grady earned a reputation for innovative farming practices that created benefits for growers throughout the industry. Grady’s achievements left an enormous footprint in the fruit industry, and his visionary practices continue to anchor the production of every piece of Gee Whiz Fruit grown today. Thanks to Grady, flavor is our North Star and our people are the compass, still holding us true to his vision.